About us

Mind Up – Taking Children's Imagination to the Next Level!

In a world full of creativity and discovery, parents and educators face the challenge of finding toys that combine fun and learning, helping children develop essential skills in an engaging and educational way. This is where Mind Up comes in— a leading provider of interactive and educational toys that inspire the next generation of innovators, scientists, and creators!


🚀 Who Are We?

Mind Up is a subsidiary of Verti Go and the exclusive distributor of 4M in Jordan, specializing in educational and creative toys that blend science, arts, and innovation.

At Mind Up, we design and provide toys that enhance creative intelligence, critical thinking, and problem-solving skills in children. We believe that play is the best way to learn, which is why we offer educational toys that inspire children and provide them with an exciting and discovery-filled play experience.

Our Mission: To provide innovative and safe toys that nurture children's imagination and stimulate their scientific and creative curiosity.
Our Vision: To become the leading destination in Jordan and the Middle East for interactive educational toys, helping children explore their potential and achieve their dreams through smart play.


🎯 Why Choose Mind Up?

Exclusive Distributor of 4M in Jordan – We are the only provider of the latest 4M innovations in the Jordanian market.
Educational & Interactive Toys – Our toys combine fun and learning, fostering creativity and critical thinking.
Cutting-Edge Technology – We offer toys that incorporate Augmented Reality (AR), Artificial Intelligence (AI), and 3D Printing for an unparalleled play experience.
High-Quality & Safe Materials – All toys are designed to meet the highest safety standards, using eco-friendly and child-safe materials.
Global Partnerships – In addition to our partnership with 4M, we collaborate with leading tech companies and educational institutions to ensure the best quality in educational toys.
Developing Essential Life Skills – Play is more than entertainment; it’s a powerful tool that helps children develop analytical thinking, teamwork, and problem-solving skills.


🎲 What Does 4M Offer?

4M is one of the world’s leading companies in educational toys, offering a wide range of products that help children develop STEM (Science, Technology, Engineering, and Mathematics) skills while having fun.

🔬 Science & Discovery Kits:

  • Exciting science experiment kits that help children understand physics, chemistry, and astronomy.
  • Interactive robot kits that children can assemble themselves, fostering engineering and programming skills.
  • Renewable energy toys, including solar-powered cars and basic electrical circuit kits.

🎭 Arts & Creativity Kits:

  • DIY arts and crafts sets that allow kids to design their own accessories and create amazing 3D models.
  • Coloring and 3D printing activities that enhance motor skills and artistic imagination.

🏗 Engineering & Coding Toys:

  • Building and design kits that develop engineering and problem-solving skills.
  • Simple robotics and coding kits that introduce children to programming in a fun and interactive way.

🌍 Eco-Friendly & Sustainability Projects:

  • Recycling kits that teach children how to turn waste materials into useful tools and toys.
  • Indoor gardening projects that educate children about plant growth and environmental sustainability.

💡 Creative Thinking Games:

  • Puzzles and brain games that encourage kids to think outside the box and solve challenges in unique ways.
  • Interactive activities that promote teamwork and social skills development.

🏆 Our Partnerships & Achievements

At Mind Up, we are proud of our exclusive partnership with 4M, allowing us to bring the best interactive educational toys to the Jordanian market. Thanks to this collaboration, we have introduced thousands of innovative toys to children, helping them develop their skills in an exciting and interactive way.

Our goal is to make every playtime a chance to discover something new! 🎉


🔍 Our Vision for the Future

At Mind Up, we don’t stop at traditional toys; we are constantly searching for the latest trends in educational toys. In the coming years, we plan to:

  • Launch AI-powered interactive programs to help children learn in a fun way.
  • Develop Virtual Reality (VR) learning games to provide children with an immersive educational experience.
  • Expand our global partnerships to bring more innovative toys to the Jordanian and Middle Eastern markets.

🔹 Our ultimate goal is to make learning fun and engaging for every child! 🔹


📍 Where Can You Find Mind Up Toys?

🔹 Visit our website: mindup-jo.com
🔹 Follow us on social media to stay updated on the latest toys and events!
🔹 Contact us via phone or email for expert advice on the best toys for your children.

🎁 Join us today and turn learning into an unforgettable adventure with Mind Up! 🚀🎉